Subscribe by EmailHow to Communicate Your Brand Story with Simple Marketing
In this episode of the Duct Tape Marketing Podcast, I interview Donald Miller, the CEO of StoryBrand. At StoryBrand every year Don helps more than 3,000 business leaders clarify their brand message. Combined, Don’s books have spent more than a year on the New York Times Bestsellers list. His books include: Blue Like Jazz, A Million Miles in a Thousand Years, and Scary Close.
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What you’ll learn if you give a listen:
- How you can improve your marketing by improving your story
- How to start with the problem that you solve
- How to differentiate yourself in the market
- Once you’ve clarified your message what do you do with it
