- Companies can rank for trending keywords by combining content marketing with current events.
- There are some specific Dos and Don’ts for creating this content in a tasteful manner.
- Dos include questioning your motives, thinking of clients first, keeping content value-driven, and giving company updates.
- Don’ts include pretending nothing is going on, posting irrelevant content, abandoning your existing SEO strategy, or giving up.
- VP of sales and marketing at Strategic Sales & Marketing, helps you achieve SEO value while maintaining sensitivity using trending keywords.